Home' Scoop Homes and Art : SHA 30 Spring 2011 Contents I
’m a minute or so late to meet
Benedict Pownall, but he greets me
with an air of calm and hospitality
despite the ungodly hour at which
he’ll fly to Australia the following morning.
I ask if he’s packed. “Just about,” he
breezes. The home he’s made in London
with partner Laurent Bourson is warm
and charming, a mix of contemporary and
classic and rather spacious.
He displays no pre long-haul flight
anxiety, but since he spent 185 days of
2010 travelling in his role as Sotheby’s
Global Head of Corporate Alliances and
Sponsorship, I suspect he’s used to it.
Born in Perth, Benedict returns to WA
for small but regular catch-ups with family
and friends, and despite having lived away
for most of his adult years, it still remains a
place full of idyllic childhood memories.
On completing a business degree at
Edith Cowan University, he began his
career in retail marketing at fashion and
lifestyle brand Shanghai Tang in Hong
Kong before joining the LVMH Group at the
Loewe store in Sydney. Benedict believes
working with these lux ury retailers is
where he learnt the value of a great brand.
In 1999, he joined Sotheby’s as head
of press and marketing in the Sydney
office, and while the post maximised his
marketing skills, he became “fidgety
because of the cyclical nature of a press job”.
He moved into operations, and his career
soared as he created a new department
offering advice and services including
“My interest in Europe began at age six when my
parents took my five siblings and me away for a
year travelling the Continent in a camper van”
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